10 Smart Business Purchases to Make Before the End of the Year
As a business owner, it's important to be mindful of your spending. With that in mind, there are some smart purchases you can make for your business before the end of the year that will help you save money in the long run. Here are 10 of the best:
1. A Good Website Hosting Plan
A good website hosting plan will ensure that your website is always up and running. It's important to choose a reputable provider that offers reliable service and 24/7 customer support.
2. A Domain Name
Your domain name is your online identity. It's how customers will find you on the internet. Choose a domain name that is short, easy to remember, and relevant to your business. Most are around $20 per domain name, but some can have premium upcharges that can cost a pretty penny.
4. A CRM System
A CRM (customer relations management) system helps you keep track of your customers and their interactions with your business. This can be invaluable for sales and marketing efforts. It’s also a great way to create automated workflows in your business to make sending + signing important documents and contracts a breeze! Some great ones include Honeybook and Dubsado.
5. Accounting Software
Accounting software makes it easy to track your finances and keep on top of your budget. This is a must-have for any business owner. My personal favorite is Quickbooks, but there are other options out there as well.
6. A Marketing Automation Tool
A marketing automation tool can help you automate repetitive tasks like email marketing, social media posts, and targeted ads. This can save you a lot of time and money in the long run. Tailwind is a an example of a great software for marketing on Pinterest.
7. An Email Marketing Service
An email marketing service allows you to easily create and send newsletters, special offers, and other communications to your customers. This is a great way to stay in touch with your audience and build loyalty over time. I personally use ActiveCampaign for all my emails, but FloDesk and ConvertKit are also great and popular options.
8. A Social Media Management Tool
A social media management tool lets you schedule posts, track analytics, and engage with followers across all your social media platforms from one central location. This can save you a ton of time when it comes to promoting your business online. Popular ones include Planoly, Plann, and Flick.
9. A Project Management Tool
A project management tool helps you keep track of deadlines, assigned tasks, and progress reports for team projects. This is essential for any business owner who oversees multiple projects at once or has a team working on behalf of their company. We use Trello here, but Asana and ClickUp are other options.
10. A Virtual Assistant
A virtual assistant can help with tasks like customer service, scheduling appointments, data entry, social media management, and much more. This can be a great way to free up your time so that you can focus on running your business effectively.
These are just a few examples of smart purchases you can make for your business before the end of the year. By investing in these tools, you'll be able to save time and money while growing your business. Do some research to find out which products or services would be the best fit for your company, then take advantage of any end-of-year discounts that may be available. Your business will thank you for it.
Not quite ready to take the leap into hiring a bookkeeper for your business, but you don’t know how to do it all yourself? Become your own CFO with the Confident CFO membership!